3 minute read

Uncovering B2B Features of Shopify Plus

Shopify Plus is an enterprise eCommerce platform designed for medium and large businesses that need flexibility, scalability, and solid customer service. It includes advanced B2B features that make it easier to manage and optimize B2B relationships. Here we discuss some of the features that make Shopify Plus so valuable for B2B eCommerce.

Organizations of all sizes: Built for businesses of all sizes, Shopify Plus gives organizations the ability to tailor the checkout experience to meet the needs of shoppers. This customization includes features such as payment options, bulk orders, discounts, and tax exemptions for specific industries.

Account management tools: Shopify Plus allows customers to configure accounts and create hierarchies where customers can assign owners to accounts and control who has access to specific accounts. This streamlines the customer management and service process, ensuring equal treatment of all customers.

Bulk orders and reorders: Shopify Plus makes it easy for customers to place bulk orders for their deliveries. Custom pricing rules can be applied to any product in your store, making it easy to create special offers to increase sales and customer acquisition. The re-ordering process has also been simplified, so customers can easily purchase products in the quantity they need.

Customer segmentation: Shopify Plus allows customers to segment their customers into different segments, for example by separating wholesale customers from retail customers. This makes it easy to send targeted offers, create special promotions, and even create a loyalty program for different customer segments.

Order Flow Automation: Shopify Plus gives customers the ability to manage their customers’ orders from start to finish with automated workflows, keeping customers informed about the progress of their orders every step of the way. This ensures quick and efficient order fulfillment, which results in less time and money spent on order fulfillment.

Analytics and reporting: Shopify Plus has many built-in analytics and reporting features that allow customers to identify trends, generate reports, and gain actionable insights into customer purchasing behavior. This helps customers optimize and improve their product and service offerings to meet their requirements.

Returns Management: Shopify Plus offers a comprehensive returns management feature that allows customers to manage, track, and process customer returns within the platform. This contributes to customer satisfaction as they can manage their returns quickly and easily.

All of these features make B2B eCommerce easy with Shopify Plus. If you’re looking to expand your B2B business, Shopify Plus is a great option to turn to.

Ready to grow on Shopify Plus? Silk Can Help.