Shopify recently announced the update to its Winter ’25 Edition, and one of the most exciting new features for B2B businesses is the introduction of self-service returns. This means that B2B merchants on the Shopify platform can now easily automate their returns process, making it more efficient and convenient for both the merchant and their customers.

Traditionally, B2B returns have been a time-consuming and labor-intensive process. Customers would have to contact customer service representatives, fill out forms, and wait for a response to initiate a refund. Not only does this take up valuable time and resources for the merchant, but it also makes for a frustrating experience for the customer.

With the new self-service returns feature, B2B sellers can say goodbye to these inefficiencies and welcome a more streamlined process.

So, what exactly is self-service returns on Shopify? Let’s take a closer look.

Customize Return Policies

First, this feature allows B2B sellers to customize their return policies and rules. This means they can set specific timeframes for returns, determine who pays for return shipping, and decide whether a refund, store credit, or exchange will be offered. These policies can be tailored to the needs of each individual business, ensuring a smooth and fair return experience for everyone involved.

Simplified Form Process

Customers can now initiate a return by simply filling out a form on the retailer’s website. This form can be customized to collect all necessary information, such as the order number, reason for return, and any relevant comments. This eliminates the need for communication between customer and supplier, saving time and reducing the likelihood of errors. Once their return is approved, customers will receive a prepaid shipping label so they can easily return the item.

Track Return Statuses

B2B merchants can also track the status of returns through the Shopify dashboard, making it easier to track the process and ensuring a smooth experience for customers. The introduction of self-service returns for B2B businesses on Shopify is a game-changer. Not only does it simplify and streamline the returns process for merchants, but it also provides a better experience for customers.

Final Words

With this feature, B2B companies can focus on growing their business and delivering the highest quality products and services, leaving the hassle of refunds to Shopify.

So, if you’re a B2B seller on Shopify, be sure to take advantage of this exciting new update.