3 minute read
B2B Contract-Based Pricing with Shopify
In today’s business world, more and more companies are turning to eCommerce platforms to sell their products and services. And with the rise of B2B (business-to-business) sales, it’s important that these platforms meet the unique needs of these types of businesses. This is where Shopify comes in, with features and functionality designed specifically for B2B businesses.
One of these features is contract-based pricing, which allows companies to create and manage contracts with their customers to get better prices. So how exactly does Shopify enable B2B companies to manage contract-based pricing? Let’s dive in.
First of all, Shopify offers a dedicated B2B channel for businesses. This channel allows B2B companies to have a separate store just for their B2B customers, without sacrificing the visually appealing and easy-to-use design that Shopify is known for. This ensures that both B2B and B2C (business-to-consumer) customers have a seamless shopping experience. Now let’s move on to the contract-based pricing feature.
By setting up a B2B channel on Shopify, businesses have the ability to create and manage contracts with their customers. This means that companies can set different price levels for different customers, depending on the terms stipulated in their contract. For example, a company may offer a lower price to a customer who agrees to purchase a certain quantity of products within a certain time frame. This not only helps build a more loyal and long-lasting relationship with customers, but also encourages them to buy more from the company.
Additionally, Shopify’s B2B channel also allows businesses to create custom invoices for their customers, which can include agreed upon contract-based pricing. This makes billing more efficient and accurate, as prices do not need to be manually adjusted for each individual customer. But that is not all.
Shopify also offers other tools and features that further support contract-based pricing for B2B businesses. One example is the ability to set up discount codes specifically for B2B customers, making it easier to manage and track discounts given to different customers under different contracts.
In short, Shopify plays a crucial role in allowing B2B companies to manage contract-based pricing. With a dedicated B2B channel and multiple tools and features, businesses have the flexibility and control to create contracts and pricing that meet the unique needs of their B2B customers. This not only helps businesses build stronger relationships with their customers, but also streamlines and simplifies the overall purchasing process.