3 minute read

Shopping Lists: A Path to ECC Website Loyalty

With the rapid growth of eCommerce, businesses have had to get creative to stand out from the crowd. An effective way to increase customer retention is to implement shopping lists on Epicor Commerce Connect (ECC) websites. Shopping lists allow customers to shop quickly and easily, while also allowing businesses to track customer preferences. By tracking preferences, businesses can more effectively route products and services to each customer, ultimately helping them build stronger, more trusted customer relationships.

In addition to the obvious customer benefits, the use of shopping lists on ECC websites offers a way for companies to better understand their customers’ needs and preferences, and potentially take advantage of cross-promotion opportunities with other affiliated companies. It also improves the overall customer experience, as customers no longer have to go through the entire navigation process each time they make a purchase. With shopping lists, customers can easily select the products they want to buy and pay for, reducing their shopping time and improving their shopping experience.

This, in turn, can lead to higher levels of customer loyalty and retention. In addition, Epicor Commerce Connect websites allow customers to view individual shopping lists in the My Lists section on the Accounts tab. This gives customers a clean and organized way to view, manage and change their shopping lists for future purchases and eliminates the need to remember product names or search for categories. In addition, ECC websites can create personalized recommendations for each customer, thus better tailoring each customer’s shopping experience to their unique needs and preferences.

The use of shopping lists on ECC websites is an effective way for companies to build customer relationships and increase customer retention by providing a seamless and enjoyable shopping experience. It helps customers stay organized, saves time, and enables businesses to better understand and respond to their customers’ needs. With this in mind, businesses that add shopping lists to their ECC websites can be sure that they have a competitive advantage over other eCommerce websites.

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