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From E11 to Google: Simplifying Product Feed Transfers
Moving products from Epicor Kinetic (E11) to Google is a process that requires understanding the required data structure, data transformation, and product source migration, which can be accomplished in a few simple steps. Google Merchant Center is one of the largest shopping sites on the Internet. By streaming product feeds from E11, businesses can create a web presence and be visible to more customers.
First, you should review the structure of the E11 source data. This helps to map and create the necessary structure for the feeding of the final product. All exported files must be in UTF-8 or Unicode format. If not, the conversion to the required format can be done via a third-party program like Notepad++. Product feed file formats supported by Google include CSV (Comma Separated Values), XML (Extensible Markup Language), or TSV (Tab Separated Values).
The next step is data transformation. Once the data structure has been determined, a data transformation is required to ensure that the product feed meets Google’s specification requirements. This part typically includes removing unnecessary columns, updating values, changing the format, and making sure all columns meet the required guidelines.
Finally, you need to migrate your product feed to Google Merchant Center. Once the data has been prepared, the next step is to transfer it to the Google Merchant Center. Google Merchant Center supports several upload methods, including manual upload, FTP upload, and programmatic upload. The way you choose to transfer data depends on the scope of the task. It’s important to note that once the file is uploaded, it takes about 24 hours for Google to review and accept it before buyers can see the changes in the product feed.
Moving product sources from Epicor Kinetic (E11) to Google Merchant Center can be accomplished in a few simple steps, including data validation, transformation, and migration. This ensures that your company’s product feed meets the correct specifications and is visible to a wider audience.