When it comes to content management, Contentful is a popular platform that allows you to easily create and manage your digital content. Contentful gives you the power to publish and manage your digital content anywhere in the world. However, to ensure a successful content management process, it is important to understand what a publishing workflow is.

A publishing workflow includes the content creation, publishing, and management steps you need to follow to ensure your digital content is accurate and up-to-date. Contentful facilitates this process by providing an interface to create and edit content, ensure content freshness, and approve content publication. When managing content with Contentful, the user has the option to select different types of content, such as articles, videos, images, or audio files.

During the creation process, content editors can also add custom fields to their content, including images, tags, and videos. Once the content is ready, it is stored in Contentful where it can be shared and edited by other content editors. When it’s time to publish content, Contentful offers an intuitive publishing workflow. This helps reduce the time it takes to publish content and makes it easier to review changes.

Contentful also provides the ability to approve content within the workflow, so the content meets the quality standards in set in place during setup. Once content is published, content editors have the ability to monitor and track user interaction to understand how viewers are interacting with the content.

Understanding what a Contentful publishing workflow is and how it works will help you better manage the content you create and publish. Contentful helps make the content management process more efficient and cost-effective, so you can create and deliver digital content that produces results.

Want to get started on Contentful? Silk can help.