4 minute read

Personalized Products on BigCommerce: Unlocking Contentful Potential

BigCommerce and Contentful are two industry-leading eCommerce and content management platforms that can come together to deliver a more efficient, user-friendly, and personalized product shopping experience. This allows users to personalize their products and create unique content that is tailored to their specific needs, while unlocking a new set of revenue growth opportunities for businesses.

An eCommerce platform used by more than 90,000 businesses, BigCommerce provides merchants with a wide range of tools that allow them to customize products, prices, and manage inventory. On the other hand, Contentful is an enterprise content management platform that offers a variety of content tools and features for organizations to create and manage structured web content. By leveraging the strengths of each platform, BigCommerce and Contentful give retailers the resources they need to offer personalized products to customers.

BigCommerce customers will have access to Contentful’s rich set of content management features, allowing them to easily create and store product-specific content such as product descriptions, volume discounts and product reviews, photos, and videos. This content will become part of the BigCommerce store and will be available to customers searching for products.

BigCommerce customers can also take advantage of Contentful’s advanced personalization features and personalized pricing to deliver unique customer experiences and personalized offers. This partnership will help BigCommerce customers save valuable time and money by eliminating the need to manually manage product content. It will also allow them to focus on what they do best, which is delivering personalized customer experiences that are engaging and relevant to their target audience.

BigCommerce and Contentful have created an innovative and cost-effective way for businesses to deliver personalized product experiences to their customers. By leveraging the power of both platforms, businesses using BigCommerce can unlock a new set of opportunities to engage and convert their customers, allowing them to generate revenue with personalized products.

Want to get started on Contentful? Silk can help.