Shopify has become the leading eCommerce platform for online businesses, offering a variety of tools and features to help merchants succeed. Two of the most popular options for businesses looking to sell to other businesses are Shopify B2B and Shopify Plus Wholesale Channel.

Although both options are designed for the B2B market, there are some key differences between them that sellers should understand before choosing the right option for their business. Let’s start with Shopify B2B first.

This solution is specifically designed for businesses selling to other businesses. It offers features such as customized pricing and payment terms, as well as a streamlined checkout process for wholesale customers. Shopify B2B allows businesses to create a separate storefront for their wholesale customers, thus providing a customized experience to their B2B customers.

On the other hand, Shopify Plus Wholesale Channel is an additional feature for Shopify Plus merchants. This means that businesses must have a Shopify Plus plan to access this wholesale channel. Unlike Shopify B2B, which offers a separate storefront, Shopify Plus Wholesale Channel integrates wholesale functionality into your existing storefront. This can be a more cost-effective option for businesses that already use Shopify Plus, as they can add wholesale functionality without creating a separate storefront.

One of the main differences between the two options is the price. Shopify B2B has a lower initial price compared to Shopify Plus Wholesale Channel. This makes it a more accessible option for small and medium-sized businesses. However, as businesses grow and require advanced features, they may find that they need to upgrade to Shopify Plus for additional features.

Another key difference between them is the level of customization and scalability. With Shopify B2B, businesses have more control over their store and can tailor it to the needs of their B2B customers. They also have the option to integrate third-party applications and tools to make their wholesale experience even more customized.

Shopify Plus Wholesale Channel, on the other hand, offers advanced features and capabilities, such as: Such as multi-currency support and dedicated account managers, making it a more scalable option for larger businesses.

In summary, both Shopify B2B and Shopify Plus Wholesale Channel are great options for businesses looking to sell to other businesses. The main difference is the level of customization, price, and scalability.