3 minute read

Leveraging Shopify’s B2B Features for Optimal Efficiency

With the rise of eCommerce, B2B buyers are increasingly turning to online platforms to complete their purchasing processes. Shopify, one of the leading eCommerce platforms, offers a wealth of features that can help streamline purchasing processes for B2B buyers. In this article, we’ll discuss the steps B2B buyers can take to make the most of Shopify’s features.

1. Customize the Platform: One of the biggest benefits of using Shopify for B2B purchasing is the ability to customize the platform to specific needs and requirements. B2B buyers can create a personalized store with their branding, company information, and product offerings. This allows them to give their customers a professional and consistent appearance.

2. Streamline the ordering process: Shopify offers various features such as a customer portal, order templates, and automation tools that streamline the ordering process for B2B buyers. By setting up a customer portal, buyers can easily place orders, track them, and access their order history. Order templates allow you to reorder products quickly and efficiently, while automation tools can help with tasks like billing, order fulfillment, and shipping.

3. Create customer groups: B2B buyers often have different pricing structures, payment terms and shipping methods for different customers. Shopify’s Customer Groups feature allows shoppers to set custom rules for each group, so prices, discounts, and shipping options are tailored to each customer. This not only saves time, but also helps maintain the accuracy of the purchasing process.

4. Inventory Management: B2B buyers often deal with large quantities of products, and monitoring inventory levels can be a tedious task. However, Shopify’s inventory management feature allows shoppers to easily track inventory levels, manage reorders, and set up automatic alerts for low inventory. This ensures that shoppers never run out of stock and orders can be filled quickly.

5. Use of Third-Party Apps: Shopify’s App Store offers a wide selection of third-party apps that can further streamline the purchasing process for B2B buyers. For example, there are apps to manage bulk orders, integrate with accounting software, and even create custom catalogs for customers. Shoppers can explore the App Store to find apps that meet their specific needs and further improve their purchasing processes.

In summary, Shopify offers a variety of features that can significantly help B2B buyers streamline their purchasing processes.

Ready to expand your B2B business with Shopify Plus? Silk Can Help.