3 minute read

Boost Your B2B Business with Shopify’s Reporting Tools

Shopify has established itself as one of the leading eCommerce platforms for businesses of all sizes. While Shopify is known for its user-friendly interface and versatility for B2C sellers, you may be surprised to learn that Shopify also offers a robust set of reporting tools for B2B sellers. In today’s rapidly changing digital world, data and analytics are critical to business success. B2B retailers need to deeply understand their customers, products, and sales patterns to make strategic decisions and drive growth. Seeing this need, Shopify offers various reporting tools that can help B2B companies effectively track and analyze their activities.

One of the most important reporting tools available to Shopify B2B sellers is the sales report. This report provides a comprehensive overview of all sales made on the platform, including customer information, order details, and revenue generated. With this information, B2B retailers can measure their overall sales performance and identify opportunities for improvement.

Another important reporting tool is the product report. This report provides detailed information on the performance of individual products, such as number of units sold, average order value, and revenue generated. B2B retailers can use this data to gain insight into their best-selling products and make informed decisions about inventory management and pricing strategies.

In addition to these two basic reporting tools, Shopify also offers other useful reports, such as the Customer Report, which tracks customer behavior and lifetime value, and the Traffic Report, which analyzes your website’s traffic sources and their conversion rates. These reports can help B2B companies better understand their customer base and marketing activities so they can make data-driven decisions to improve their financial performance.

In addition to standard reporting tools, Shopify also offers advanced reporting features through integration with various third-party applications. These applications can provide detailed data analysis and visualization, enabling B2B retailers to gain even deeper insight into their business operations.

Ultimately, Shopify’s reporting tools give B2B sellers the data and analysis they need to make strategic decisions and drive growth. By using these tools, B2B companies can gain a competitive advantage in an increasingly digital marketplace. Whether you’re a new B2B seller or an existing seller, Shopify has everything you need with robust reporting tools.

Ready to expand your B2B business with Shopify Plus? Silk Can Help.