WordPress integration with BigCommerce offers a unique opportunity for B2B companies. With the ability to create a fully integrated eCommerce experience, companies can attract more customers to their website, increase conversions, and provide a seamless experience for their customers. In this blog post, we’ll take a look at how business owners can integrate WordPress with BigCommerce in a B2B format.

The first step to integrating WordPress with BigCommerce is to purchase a BigCommerce theme. There are many themes available that are designed specifically for B2B websites. These themes offer features like built-in product pages, inventory tracking, payment gateways, and integration with third-party marketing platforms like Google Shopping.

After selecting a theme, business owners need to install and configure their WordPress blog on the same server as their BigCommerce store. This can be done through the native WordPress installation process or using a third-party plugin such as WP BigCommerce. Once installed, your blog and store can be combined into one platform for easier management.

To create a seamless B2B experience, business owners need to take advantage of the many features available in WordPress. This includes creating custom navigation menus, creating custom landing pages, and integrating different types of content into your blog. Businesses can also choose to install a WordPress eCommerce plugin such as Woocommerce to create product pages and facilitate payment processing.

Once the blog and store are set up on the same server, business owners will be able to connect them. This can be done by adding a “Buy Now” or “Add to Cart” button to each blog post, or by adding an affiliate link to a product in your store that will take the customer from the blog post to the checkout page.

By following these steps, business owners can integrate WordPress with BigCommerce in a B2B format. This allows them to provide their customers with a more consistent experience and ensure that their website runs smoothly and efficiently. When it comes to B2B eCommerce, remember that an integrated platform helps companies maximize conversions and increase ROI.