3 minute read

How to Streamline KPI Progress for B2B on BigCommerce

When it comes to optimizing key performance indicators (KPI) for B2B companies, BigCommerce can be a powerful platform to increase sales, track progress, and monitor overall business goals. B2B companies often have unique needs and challenges, and BigCommerce can ensure the sales process runs smoothly. In this article, we’ll discuss how to optimize KPI progress for B2B companies on BigCommerce.

The first step to optimizing KPI progress is to set and track meaningful goals. BigCommerce allows businesses to track activity related to sales and purchases on the platform. This data can be used to analyze order frequency, customer loyalty, and the purchase journey. Additionally, BigCommerce’s reporting feature allows users to easily get the data businesses need to make informed decisions. Once the data is collected, companies can use the insights to adjust their sales process. This includes the ability to create custom landing pages and product pages to optimize the customer experience.

Additionally, BigCommerce helps B2B companies customize the checkout process and automate order fulfillment. With these features, businesses can ensure their customers have an optimized shopping experience. Integrating a CRM system into BigCommerce is also recommended as it allows companies to store customer data and analyze their patterns. This data allows B2B companies to create more targeted marketing campaigns and offer more personalized services to their customers.

Finally, BigCommerce has automation tools for sales and support teams. This includes automated emails, customer segmentation, and live chat support. With these tools, companies can ensure customers get the right support when they need it.

By optimizing KPI progress, B2B companies can ensure a smooth sales process for their customers and promote their business growth. BigCommerce offers a range of tools to help businesses streamline their sales process and ensure a positive customer experience. With the right strategies and tools, businesses can leverage the power of BigCommerce to ensure their KPI progress is moving in the right direction.

Ready to get started on BigCommerce? Silk Can Help.