3 minute read

Empowering B2B Manufacturing with BigCommerce

In today’s digital economy, it is becoming increasingly important for B2B manufacturers to adapt their operations to meet the needs of today’s customers. In order to increase sales and retain customers long term, companies need an online presence to empower their customers. Thanks to these efforts, BigCommerce can be a valuable asset for B2B manufacturers.

BigCommerce offers comprehensive features that B2B producers can use to empower their customers. Using this platform, manufacturers can create advanced online stores with customized pricing, product categorization, and order tracking capabilities. In addition, customers can take advantage of value-added features such as advanced product search capabilities and product comparison tools.

BigCommerce is also a secure and reliable platform designed to meet the needs of even the most demanding B2B customers. The platform includes built-in payment and fraud detection features that protect both manufacturers and customers from cyber threats. In addition, customers can gain better insight into their purchasing behavior with the help of advanced analysis tools.

On top of that, BigCommerce offers powerful marketing tools for the benefit of B2B manufacturers. Manufacturers using BigCommerce can launch targeted campaigns to reach customers through email, social media, and other channels. Customers can create personalized shopping experiences for different shopper segments.

Finally, BigCommerce makes it easy for B2B manufacturers to integrate eCommerce operations with existing systems. Manufacturers can easily connect their online shops to existing accounting and warehousing systems. Additionally, BigCommerce offers the ability to create a consistent customer experience across all interaction points such as stores, physical locations, and online stores.

By leveraging BigCommerce, B2B manufacturers can quickly expand their online presence and offer their customers the platform’s robust features. Thanks to the use of these tools, customers can quickly find the products they need and place orders with confidence. B2B manufacturers can also gain valuable insights to streamline their operations and maximize revenue.

Ready to get started on BigCommerce? Silk Can Help.