3 minute read

Offering Variable Pricing to B2B Customers on BigCommerce

You can offer different prices to different B2B customers on BigCommerce. BigCommerce offers powerful commerce and fulfillment solutions that help you expand across channels and markets, allowing you to reach and market to a wider range of customers. It also allows you to customize pricing for specific customers and groups, giving you the flexibility to offer discounts or incentives.

BigCommerce provides the tools to drive your business growth so you can build relationships with customers and reward loyalty. Pricing tiers allow you to segment customers and use rewards programs to offer exclusive pricing. With BigCommerce, you can offer more than just special prices or discounted prices; you can create special customer profiles. This makes it easier to manage customer retention and nurture relationships. By offering different prices to different customers on BigCommerce, you can control the margin you make on each sale. You also have the option to weigh the cost of goods sold against the profit of each sale, giving you complete control over your pricing. This feature allows you to adjust prices based on inventory or demand. In addition, BigCommerce makes it easy to manage bulk order pricing. You can adjust the prices based on order size, payment terms, or delivery options. This will help you calculate the total cost of the order and adjust the prices accordingly. On top of that, you can set minimum order quantities to ensure that you are not underpriced on large orders.

BigCommerce offers a range of features that will help you run a successful eCommerce business. Thanks to its flexibility, you can easily adjust the prices to different types of customers. This allows you to offer discounts and incentives to encourage repeat orders, attract new customers, and maximize the profit from each sale.

Ready to get started on BigCommerce? Silk Can Help.