Every business, big or small, needs a reliable eCommerce platform. BigCommerce is an eCommerce platform that can support both B2B and B2C businesses. It is important to understand the benefits and differences between the two so that you can make an informed decision.

B2B or business-to-business means that one company sells to another. This model is ideal for larger companies that need to move large amounts of inventory and want to offer discounts to their customers. A large inventory makes it easier to offer volume discounts and add-ons to your customers. B2B companies often create customer accounts so they can track a customer’s order history and preferences. BigCommerce offers special features for B2B businesses that help streamline the sales process.

In B2C or business-to-consumer, on the other hand, a company sells directly to the end consumer. This model is ideal for businesses that don’t need to move large amounts of inventory or offer a wide range of discounts, but still need a robust eCommerce platform. Unlike B2B companies, B2C companies do not need to create a customer account for each customer. With BigCommerce, B2C businesses can continue to take advantage of features like online checkout, shipping, email marketing, and more.

When deciding whether BigCommerce B2B or B2C is right for your business, it’s important to consider the size of your business and the type of eCommerce platform that best fits your needs. If you are a larger company with multiple locations and need to move large amounts of inventory, B2B may be the right solution. For small businesses, B2C may be a better option as it offers the features you need without the extra hassle.

BigCommerce has the features and capabilities to support businesses of all sizes, and with its flexible platform, it can be easily customized to meet the unique needs of any business. Understanding the differences between B2B and B2C on BigCommerce can help you make an informed decision about which business model best fits your organization’s goals.