To engage customers and create compelling shopping experiences, businesses are constantly looking for ways to improve their visual marketing strategies. Contentful is a platform that helps businesses manage content that can be used to enhance visuals in-store, online, or both.

Here are five tips on how businesses can use Contentful to enhance their visual marketing strategies

1. Create Rich Visuals
With Contentful, businesses can manage visually compelling visuals such as product displays, images, videos, and 3D models that can be used to attract and engage customers.

2. Personalize the Experience
Contentful enables businesses to personalize visuals for different audiences through personalization engines, helping them create more relevant experiences for their customers.

3. Use Dynamic Content
Contentful allows businesses to update visuals in real time, allowing them to customize visuals in response to consumer trends and actions.

4. Automate Visual Content
Contentful can sync with services to automate content creation and management, helping businesses save time and energy and free up resources for other areas such as marketing and customer service.

5. Stay Connected
Contentful offers easy integration with other systems, keeping businesses connected and up to date with the latest visual trends.

Leveraging Contentful’s capabilities, businesses can create custom visuals that engage customers and create memorable shopping experiences. As businesses find ways to better serve their customers, Contentful integrations can help them stay ahead and maintain a competitive advantage.

Want to get started on Contentful? Silk can help.